Download Differences between a Business Plan and a Business Proposal What is the difference of a business plan and business proposal? In some cases they are both similar, but their main purpose is what separates the business plan from the business proposal. The purpose of a business plan is quite simple:
A business plan is a factual broad description of a company on the executive and operational level. A business plan is a written presentation of fact.
A business proposal is a quote and call to action. Reasons for a Business Plan A business plan documents your vision for your business and how you intend to achieve that vision.
It contains financial projections of what the business will cost to develop and operate plus an estimation of the revenues to be generated. Its purpose is to provide a reasonably detailed explanation of your business for use by potential investors, suppliers, prospective employees, accountants, attorneys and other people who need a quick but comprehensive understanding of what your company does and its potential for success.
The primary reason for a business plan is to record and convey information. Reasons for a Business Proposal Proposals may be unsolicited business ideas presented to a potential customer or partner, or they may be answers to requests for proposal submitted to your company by a potential client.
They are limited in scope to a particular project or need. A business proposal also generally has a specific audience.
The primary reason for a business proposal is to solicit or develop a business opportunity. Business Plan Structure A business plan has three elements: It consists of informative sections, including the executive summary, business description, marketing model, analysis of industry competition, build-out plan, operations plan, introduction of management, and a discussion of financial issues and projection of results.
It is introduced by an executive summary, which can be a dense abstract or a longer marketing tool to attract interest in the business plan.
An unsolicited business proposal intended to create and develop a business opportunity follows essentially the same format but anticipates questions the potential client might have.
A proposal is more of a marketing document, designed to convince the audience to do business by presenting a value proposition and a call to action.A stockbroker sells or buys stock on behalf of a customer.
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A business plan and a business proposal are very different documents. If you do an Internet search for how to write a business proposal, the results are predominantly focused on writing a business plan. The Online Writing Lab (OWL) at Purdue University houses writing resources and instructional material, and we provide these as a free service of the Writing Lab at Purdue.
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